Korea’s public diplomacy entails promoting diplomatic relations by sharing our country's history, traditions, culture, arts, values, policies, and vision through direct communication with foreign nationals. By doing so, we enhance our diplomatic relations and national image by gaining the trust of the international community and increasing our country’s global influence.

Public diplomacy came into full swing as of 2010 when it was established by the Korean government as one of the three axes governing our diplomatic relations alongside state diplomacy and economic diplomacy. Ever since, the Korean government has carried out all-around efforts to maintain public diplomacy funds and reinforce relations between ministerial sects, establishing the Public Diplomacy Act in August of 2017.

In partnership with 184 foreign embassies, the Ministry of Foreign Affairs of the Republic of Korea currently acts as an outpost for region-specific public diplomacy projects. It also carries out a variety of public diplomacy programs, such as the Public Diplomacy Project of Korean Citizens, a project where each citizen is given the opportunity and resources to become an ambassador for public diplomacy.

Public Diplomacy of the Republic of Korea

Public Diplomacy of the Republic of Korea

• VISION - Fascinating the world with Korea's charm
• GOALS - Share Korean culture, Deepen understanding on Korea, Gain global support for Korea's policies, Strengthen public diplomacy capacity, Promote public-private partnership
• STRATEGY
  • Spread cultural attraction
  • Elevate national image through cultural assets
  • Strengthen two-way communication through cultural enchange
  • Increase understanding on Korean history, tradition, and national development
  • Promote Korean studies and language
  • Increase understanding on Korea's key policies
  • Expand the scope of public diplomacy for Korea's policies
  • Develop participatory public diplomacy framework
  • Establish cooperation system among national/local governments and private sector
  • Develop online platform for communications and information sharing
  • Strengthen public diplomacy through public-private cooperation

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